![]() ![]() “Alar scare” of 1989 illustrates a basic limitation in the ability of our mind to deal with small risks: we either ignore them altogether or give them far too much weight-nothing in between. “The emotional tail wags the rational dog.” Moses Illusion "How many animals of each kind did Moses take into the ark?”Īnchoring effects explained - the case of the limited sales of Campbell soup. How friendly Stock Symbols help a Company. The bat costs one dollar more than the ball. Our impulse to make quick decisions which are usually wrong. How Judges make decisions based on when they ate! ![]() In the words of the author "Much of the discussion in this book is about biases of intuition." ![]() There are economic, psychology & real-life examples all through. The crux of the book is about how humans think and make decisions. You need to read 5-7 pages a day max and ingest, think, revise and then continue reading. This is a Nobel Prize winner giving away all his secrets in a single book and the knowledge, facts, data, experiments and trivia inside are University Degrees all packed into this neat package! If you came to me and said, "Alok, I dropped out of College but I've read "Thinking Fast and Slow" and have understood it, I may not reprimand you. Thinking, Fast and Slow is an incredible book written by Nobel laureate Daniel Kahneman. ![]()
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